Free live workshop · Monday 7 September · 11am ET
CREDIBLE
Nobody is going to discover you.
Being excellent at your job is no longer enough. You already know that visibility is the skill that gets rewarded now, and it is time for smart people like you to learn how to do it without sacrificing your personality and your hard-won authority.
In 60 minutes I am showing you how I took my credibility and turned it into a multi-six-figure portfolio career with the right positioning.
Free. Monday 7 September, 11am ET. 60 minutes. Grab a pen, you will want to take notes.
Save your seat
Free to attend. I do not run these often.
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- VOGUE BUSINESS
- PEOPLE
- COSMOPOLITAN
- marie claire
- WHARTON
- PENGUIN RANDOM HOUSE
Who this is for
This workshop is for you if...
Offline, people know exactly what you are worth. They call you when it matters and quote you in rooms you are not in. Online, you are still working out how to translate what you know and what you love into something that builds a real community that makes you real money.
You have the years, the point of view and the receipts. Nobody has ever shown you how to turn that into a personal brand architecture that works for you.
- Your experience is more impressive than your online presence, and the gap is starting to cost you money
- You have watched women with less behind them get the brand deals, the speaking and the clients
- You have too many interests to flatten into one niche
- You want the leverage, the income and the opportunities
The outcomes
3 things you will walk away with
A content thesis
The one sentence that says what you are for. Specific enough that somebody who met you once can repeat it accurately to somebody who has never met you. Recognition is a sentence traveling without you.
Clarity on what your brand does for your career
Founder, professional or creator. One strategy serves all three badly. You will name the career, business or income outcome your content is supposed to produce, and stop making things that are not pointed at it.
Your true tone
How you actually sound when you are not performing expertise. Your taste, your training, and the contradictions you keep editing out. It is the part nobody can copy, and it is why you will still enjoy making this in six months.
Why listen to me
I never blew up. I have been paid extremely well anyway.
Wharton MBA. Content strategy at Google, then YouTube. A book with Penguin Random House. More than 70 brand partnerships including Lululemon, Microsoft, Kate Spade and Rare Beauty. Named a Trailblazer by the American Influencer Council.
None of it came from becoming a big account. It came from making my credibility legible, then saying the same thing for long enough that other people could say it for me. Six years of that. The mechanism is boring and repeatable, which is exactly why it can be taught in an hour.
The work is deciding what you are saying so that every post matters.
In this hour I am giving you the version you can use on Tuesday, so you leave able to:
- Charge properly for the expertise you have been handing out in DMs
- Get into the rooms where opportunities are assigned rather than advertised
- Be the name someone says when you are not there
Save your spot
Your hard work will not speak for itself
Views are cheap. Anything can be made to look good now, and attention is rented. Substance is the one thing that cannot be generated, and you have spent years accumulating it. This is the hour where we make yours legible.
Save your seat
Monday 7 September, 11am ET. 60 minutes. Bring a notebook, you will be writing. Everyone who registers gets the replay, so sign up even if the time does not work.
© 2026 Too Smart For This · Alexis Barber
